Music Daily’s “Tracks” Uses Innovative Technology to Create Weekly Charts

The Gen-Z and Millennial music website highlights chart toppers and newcomers alike

LOS ANGELES (September 13, 2021) – Music Daily, an all-new website aimed at Gen-Z and Millennial music fans, is taking a different approach to music charts. While the overall programming is based in part on trends from Google, Facebook, Twitter, YouTube and TikTok, Music Daily’s Content team – and even its interns – then dive in to create specialized playlists based on chart data.

Featured in the “Tracks” section on their innovative platform, the Music Daily team uses their own algorithm to analyze charts from all streaming platforms to create three proprietary playlists each week: Top 30 Streamed Tracks, Music Daily Discoveries, and Trending Tracks.

The Top 30 Streamed Tracks is exactly what it sounds like: the top songs of the week utilizing all available data. Music Daily Discoveries looks past the major labels to find rising artists with a new and unique sound and that seem to come out of nowhere, while Trending Tracks are the songs that are quickly moving up the charts. Accompanying the charts each week is a video editorial segment – one of the site’s most engaging assets – called the “Tracks Report” which highlights the top artists across all three charts.

The Music Daily then takes the Discovery playlists a step further by giving appreciation to the underappreciated. Each week, the content team selects an artist to promote across all sections of the site. Chosen artists may get an artist profile in the “Word” section, new single coverage in the “Drops” section, showcased in a “Feature Artist” or interview video editorial treatment.

Music Daily is a groundbreaking, fully immersive fan-to-fan experience that offers visitors everything they need about the artists they love – and those they’re about to discover – at one exciting, multimedia destination. With its fan-driven philosophy and approach, Music Daily takes users “from the studio to the stage,” offering exclusive videos and interviews with artists as they’re creating and releasing new music, along with breaking news about tours, festivals, and livestreams. Music Daily is actively preparing to launch a subscription mobile app which will offer fans a custom discovery feature allowing them to dive even deeper into the kinds of music they’re most interested in.

MARC MONTOYA

chief REVENUE advisor
  • mmontoya@aweinc.tv

With over three decades in the competitive, continually evolving world of digital media, Marc has held executive positions at such prominent media companies as Nexstar Media Group Match.com, AOL, Yahoo!, Broadcast.com and Belo Broadcasting. Marc’s ability to anticipate trends and innovate has enabled him to develop and transform businesses through the power of digital and traditional broadcast video

JENNIFER PHELPS

Production Manager/Operations
  • jphelps@aweinc.tv
Jennifer is a persuasive and passionate executive with an extensive career in Music, Film, Television and Advertising. She has worked with many award winning icons in the entertainment world in developing strategies, executing plans and analyzing results. Skilled in contract negotiation, strategic brand building, budgeting and strengthening relationships with power brokers, artists and management, she is also adept at Project Management and identifying strategic partnerships.

GENE SICARD

EXECUTIVE IN CHARGE OF PRODUCTION
  • gene@aweinc.tv

Gene’s experience brings an eclectic musical and production background to AWE. He trained as a classical musician and singer at the Manhattan School of Music, sang baritone with the New York City Opera, and later became a producer, composer and arranger for Atlantic Records.

Beginning in 1985, Gene owned and operated several production houses catering to major advertising and corporate clients. His musical training and experience has provided him with a finely tuned ear and great directorial expertise, which is reflected in his craftsmanship. Gene has a recognized style featuring strong creativity, high energy, and an emphasis on intricate production techniques.

TED UTZ

EXECUTIVE DIRECTOR, LONG-FORM CONTENT
  • tutz@aweinc.tv

Ted is an accomplished entertainment executive with experience in start-ups, major-market station management, artist development and management, business and programming development. Having direct experience in the Traditional, Digital, On-site, Social, Mobile and ‘Cross-Platform‘ media business, he has created innovative solutions for competitive and technical challenges facing customers and strategic partners. Specializing in revenue development through building and maintaining excellent relationships with clients, vendors, and staff, while ensuring seamless communication between internal and external groups and all essential vehicles of content distribution.

Ryan Fisher

Twitter/YouTube Intern
  • rfisher@musicdaily.com

Ryan is currently a Senior at SUNY Fredonia with a Major in Music Industry and a Minor in Communications. His goals are to get a job in the music industry either with live performances or social media.

Paloma Pimentel

Talent
  • paloma@aweinc.tv

I am Paloma Pimentel, I am bilingual and speak English and Spanish. I am a senior at college, a practicing communicator and journalist. I have been to 19 countries and have a multi-cultural understanding of people and societies. I hope one day to become a communications expert.

mel adler

president
  • madler@aweinc.tv

Mel is an accomplished media entertainment executive with over twenty five years experience in multimedia sales, management, production and distribution for both large scale companies as well as start up environments.

A strong hands-on professional, he has developed and activated marketing programs for many fortune 500 brands including Microsoft, Mercedes, L’Oreal, Hennessy, Citi, and Kraft while at companies like CBS Interactive Music, Clear Channel Interactive, National Lampoon, Tribune and iHeart Radio.

An early adopter of cross-platform and branded integrations, Mel has also executive produced programs for broadcast television and streaming web including South Side Johnny Live (NYE Special), ‘Cool Notes’ Jazz, Segway Music Countdown, and iHeart Radio’s Jingle Ball.

“The Dark Side of the Moon cover intrigued me when I  bought it in April 1973.  I was 19 at the time and Pink Floyd was becoming a mainstream success with a growing fan base, myself included.  The mind-blowing music coupled with lyrics exploring themes of alienation, loss, and materialism struck a personal note which echoes within me to this day.”   MA